“I don’t deal in social cinema but in cinema speaking of real life and situation. In this way I work in symbiosis with the screenplay, helping to stress and define the characters’ personalities” – Nino Cerruti
Highly respected stars of the silver screen also showed an increasing appreciation of the Cerruti 1881 style. These international ambassadors were genuinely won over by the brands style values and sincerely admired the Cerruti 1881 aesthetic. Actors and actresses, including Jack Nicholson and Richard Gere, Kathleen Turner and Faye Dunaway were all seen wearing Cerruti 1881 on and off the screen, while the fashion house began introducing its clothing brand into popular TV shows, such as Miami Vice.